My beloved mixer, after coveting Kitchenaid mixers from a far for a number of years, in February of this year for valentines day my husband purchased a Kitchenaid Classic mixer for me. For the uninitiated the classic is exactly the same as the artisan mixer, other than the bowl supplied is slightly smaller , it only comes in white not the funky colours of the artisan and most importantly is about £100 cheaper !
The mixer is a classic, my favourite local chef (Chris Rawlinson) has a kitchen aid classic , so has Ina Garten (Barefoot Contessa), so it comes well recommended. Its chunky , classic and will last you a lifetime, the design is fab as there are no awkward bits that you can’t clean and the different mixer heads are a breeze to swap over. Everything is metal, no plastic bits, I love love love it :-)
Must also say I bought mine via a family firm in Cumbria and they were fab, customer service wise as these mixers can be hard to get hold of.